6. If No One “Owns” A Project, It Won’t Get Done… Which is why all projects need champions. Not the kind who beats his chest and spews happy mission statements. The kind who’s backside is on the line if things don’t pan out. More importantly, the kind who has the authority and resources to make decisions that other people have to follow, else their backsides are on the line.
7. Be Clear. They actually do tell you this one in b-school, but not in so many words and not vehemently enough. The clearer you are, the more thoroughly you probably understand what you’re talking about, and the more capable and trustworthy you will seem to customers, colleagues and employees.Being clear has immense ramifications–on productivity, customer satisfaction and employee morale. If your Power Point deck contains the word “ideate,” cut, and do not paste. In fact, eliminate all jargon from everything you do. (If you think the word “utilize” is a smarter version of “use,” please, please read The Most Annoying Business Jargon.) This applies to electronic exchanges as well. The simplest, most straight forward emails can, and will, get twisted beyond meaningful comprehension. If the message is mission-critical, communicate face-to-face, or by phone, as best you can.